The Shaw Charity Classic

The Shaw Charity Classic is an annual PGA TOUR Champions event managed by Launchpoint that hosts some of the greatest names in the game of golf at Canyon Meadows G&CC. The field consists of world golf hall of fame players including Bernhard Langer, Fred Couples and Mark O’Meara.

The tournament philanthropic Patron group (Jim Riddell, Allan Markin, Keith MacPhail, Guy Turcotte, Gary Peddle, Mike Culbert, Brad Shaw and PGA Tour Professional – Stephen Ames) along with title sponsor, Rogers Communications, partnered with the Launchpoint team to manage all event elements. This includes event marketing, event operations and logistics, exhibition design and build, sponsorship and corporate hosting, volunteer management and the charitable program Shaw Birdies for Kids presented by Altalink.

The Shaw Charity Classic has won the prestigious President’s Award as the top event on the PGA TOUR Champions in 2017, 2015 and 2014. The Tournament has raised more than $93 million for over 260 youth-based charities in Alberta, setting a PGA TOUR Champions record for nine straight years.